1.Identify and make a list of your
known direct competitors a nd the relevant keywords they use.
2.Go straight to google search bar that will show the exact phrase users type in it.
3. Use latent Semantic Indexing to detect the ways words are grouped together.
4. Select the right keyword lengght and niche which has less competition.
5. Use those keywords which has a higher search volume in order to bring more potential traffic for you and your website.
6. Use long-tail keywords, instead of trying to rank with short; popular phrases; you can set yourself apart by targeting long tail keywords.
To know more about the keywords used to rank higher on Google.
CLICK HERE